With all the attention given to new tech and trends, we think it's important to remember what really matters when building an online experience. Our design studio make purposeful digital products that put function before form and users before everything else.Download our Guide
There’s a widespread misconception that design is how something looks, that it is purely aesthetics.
Design is actually about solving a problem, and unlike art, successful design is where form follows function.
Product Design is an entire process. It is the process of understanding and investigating, to find the problem before crafting the solution.
At Venn we approach every project from a human-centred perspective. We take pride in being research led. A strong understanding of your audience is key to effective design.
From multilingual, responsive websites to progressive web apps, intranets and customer portals; there really are no boundaries to what we can design and build.
The hardest part of any project is defining the problem. Too often, what we believe is the problem, is an assumption based upon no prior research. You might think you want a front end website, but what if we can build you a digital solution to replace your internal, legacy systems and increase the overall effeciency of your business?
A well defined problem usually presents the solution within it, and that solution is quite obvious and straightforward.
By defining inefficiencies properly, we make them easier to solve, which allows us to ship to market and validate our ideas much sooner than in traditional design processes.Download our guide
Once we have defined what our problem is we can then begin generating ideas on how to solve it.
A user journey is the timeline of experiences felt when interacting with our product. To ensure this remains a pleasant and effective journey we have to place ourselves in their shoes and see things from the customers' perspective.Download our guide
Now we have defined our user journey and road map, we move on to prototyping.
The goal of a prototype is to validate our solution and convince others of our idea. An idea has no value unless it can be communicated.
It's important to remember that a prototpe needn’t focus on the small details and aesthetics but focus more on the functionality and the journey.Download our guide
Before working on the build, Venn’s front end development team consider how the project may scale in the future and build in a way to compensate any changes that may occur.
Products are tested across a number of devices as well as browser types during the build and if the product needs to support older browsers we ensure that they degrade gracefully.Download our guide
Typically, the boundaries of a website’s content is based on the skill of your developer and the restrictions of the CMS. With Apteve, almost everything to do with the backend coding is automatically generated and the CMS itself is set up so everything can be broken down into manageable components and can be used by everyone from a junior admin through to an experience dev due to its varying access levels.Download our guide