Content Marketing Services for Recruiters | Venn Digital
Interactive Landing PagesContent Marketing
Interactive Landing PagesContent Marketing

Content marketing is the creative response of your business, what conversations are your audience having? How and why will you join the digital conversation?

We ensure you are using all the content available at your disposal to meet the marketing objectives of your business, whether that’s an increase in brand awareness, product sales or customer loyalty.


Your business already has content and will have been producing it for some time. Every product description, tweet, landing page, blog and email are all examples of content. 

Content marketing is ensuring you are using this to your advantage with each piece of content tailored to a specific audience persona and objective.

We create a clear strategy of what you need to say and who to. We then create the content to ensure you can cut through the digital noise, not add to it.

See our work.

Armstrong Craven

A content-driven strategy to drive SEO performance for leaders in talent research. 

Read the case study.


Once you have created your content, a clear communications strategy is vital to capitalise on opportunities and maximise results.

After audience analysis, we decide on the best channels to distribute your content, whether that's email marketing, social media or sponsored content elsewhere.

We take a holistic approach, where every channel can collaborate to achieve the objectives - joining the dots in the digital space to create a consistent experience for users.

Learn more about campaigns.

Transparency in your data and our relationship is key to success. Instead of Account Managers, we give you direct access to the experienced recruitment marketing strategists and analysts working on your account.


Think about

  • How are you connecting with your audience?
  • Why should your audience engage with you online?
  • Do you have a clear brand message?
  • What are your audience’s pain points?

01What do we look at?

Not all content is created equal and a content marketing strategy will have multiple measures of success depending on the objectives. We report on quantitative KPIs such as conversions, but we also consider qualitative KPIs such as bounce rate and time spent on the page if that suits the marketing objectives.

As we know, users take a multi-channel path to purchase, so we look at where your web traffic and conversions are coming from in order to inform decisions and refine the strategy to improve performance.

02How do we report?

We provide detailed monthly reports using Google’s Data Studio that are interactive, so you can see all the data you need to.

Get in touch.

What our clients are saying.

How did we help?

MRL are a long-standing client with Venn. We've supported this brand with web design, SEO and ongoing support to help them improve visibility and optimise their online presence.

Read the case study.

How did we help?

A stunning web build for insurance recruitment specialists, built and launched in record time.

Read the case study.

How did we help Armstrong Craven?

We designed a new website, with an improved structure that showcased what Armstrong Craven have to offer. Powered by our CMS and Media Hub plugin, the new website gave the business the tools to optimise and grow. Working closely with our team of performance specialists and strategists, we have continued to deliver business results and revenue through digital. 

Learn more about our work with Armstrong Craven.

How did we help Roc?

We designed and built two websites for global recruiter, Roc Search including a standalone careers site to help them showcase their employer brand and attract the best talent to their business. Roc has a strong employer value proposition so ensuring this was well articulated on the site was crucial.

Learn more about Roc Careers

How did we help Montreal Associates?

What started as a website build, soon evolved into a full rebrand, discovery workshop and web development project. Together, Venn and Montreal Associates took a deep dive into the existing brand. Working with the wider team, we created a brand strategy and website that will continue to grow with the business.

Learn more about our work with Montreal Associates. 

How did we help MRL?

We have been working with MRL on an SEO strategy to gain more brand visibility, increase traffic and drive more conversions to grow their candidate database in the semiconductor sector.

Read the MRL case study

How did we help Harvey John?

Following a brand workshop, we outlined Harvey John's proposition and mission statement before designing and building their new recruitment website to reflect their updated brand. Once the site went live we arranged a training session at our HQ to go through the features of the site and our CMS Apteve along with Google Analytics to ensure the Harvey John team knew exactly how to get the most out of their new asset.

How did we help Charlton Morris?

Following a brand identity workshop, our design team created a fresh new look for Charlton Morris. As well a new group website, we built editorial style content hubs for Charlton Morris' three core sectors; Industrial, Life Science & Medical.

Read the case study

How did we help Sentinel?

Alongside a rebranding project, we designed and built a bespoke website to reflect Sentinel's IT recruitment expertise. Sentinel now have an efficient and functional site, one that places them as established thought leaders.

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