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Career Legal Launch
The initial brief was to build a bespoke website for Career Legal, one that would allow them to stand out in the legal recruitment industry. The brand needed an exciting new design that remained tasteful, classy and refined. - Formal but no longer dry.
The first step was the Career Legal site build, with the cloned sites launching after this initial design was live. This included branding consultation and bespoke web design.
After assisting with the rebrand, we focused on the functionality and design features desired by the business. The sites included; a concise and functional candidate dashboard, Intuitive predictive search and onsite sectors to manage a large input of data and transactional information.
DYF & HYF Cloning
By first building a core product that met the business goals, we then cloned it twice to create the HYF and DYF sites. Each specialism site needed its own branding and identity, achieved through colour alterations. Both cloned sites also needed to have a clear link back to the original site and branding, maintaining the original brand ethos.
By utilising the existing material from the first site build, we were able to complete this huge project smoothly. Equally, the connection between the sites allowed for continuous improvement of the original site and clones throughout the entire project. In simple terms, we were able to add new flares and features on the sister sites that could be pulled through to the first project helping to reinforce consistency and improve overall functionality over time.
This project shows how cloning can simplify a large project and provide a cost-effective solution to the creation of three standalone websites, built within quick succession.